THE SPENGLER CUP
Sharpen your skates!
Sports. We like them tough, intense and legendary.
GRAHAM is always ready for the face-off. Participating in
competitions which have left a mark on several generations of
aficionados. In an electric crowded grandstand, on the edge of the
seat, up and down like a yoyo, the heart beating, waiting for that
crucial moment of the puck hitting the back of the net. That's what
And this is what ice-hockey is all about.
The Spengler Cup is the most important tournament held every
year in Europe. During the Swiss National League Christmas break,
the Davos ice rink plays host to some of the most popular players
from the world's top teams such as HC Davos, Genève Servette, Team
Canada or CSKA Moscow, as well as 80'000 hockey-mad spectators.
GRAHAM decided to join forces and take a trip into the Spengler
Cup's history and the legendary festive and convivial atmosphere
surrounding the event.
Eric Loth, Founder of GRAHAM proudly welcomes the good
news: "GRAHAM knows ice-hockey well as timing partner
of the NHL Los Angeles Kings team, the 2012 Stanley
Cup winners. Our passion for fearless competitions did not
come about by chance. Our watches are not shy and show our
expertise in developing innovative products with high-tech
materials in line with our partnerships. For example, the plain
carbon trigger on our Chronofighter series echoes carbon
fiber ice-hockey sticks.
Proud of the Swiss National Team, world
championship runners-up in 2013, the GRAHAM team had to be part of
the Swiss national sport. The highly popular Spengler Cup
competition was also a perfect match for a brand like GRAHAM, based
in La Chaux-de-Fonds, the city of Swiss ice
hockey. Upholding the values of fair play and fighting
spirit, the Spengler Cup is the pinnacle in Switzerland's ice
hockey calendar, featuring world-class teams, which helps provide
an impetus to our creativity, and make us proud to be
Take one deep breath of the fresh air of the Swiss